An accomplished author and speaker, Craig brings over 25 years of experience launching new businesses, building brands and accelerating growth for Fortune 100 companies as well as startups. He has worked with a wide variety of clients from Nissan to Activision, and held senior executive posts at NBC/Universal, DreamWorks and The Walt Disney Company.

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During his eight years as Senior Vice President of Global Marketing for Disney's interactive division, Craig set the growth strategy and go-to-market planning for the division's products and services, built a world-class marketing organization from the ground up, delivered 7x revenue growth and helped establish Disney in the interactive, digital and mobile space.

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Craig holds a bachelor's degree from UCLA and received his MBA from Arizona State University's W.P. Carey School of Business.